RASS_CaseStudy_03

Women Grow

Women Grow was created to connect, educate, inspire and empower the next generation of cannabis industry leaders by creating programs, community and events for aspiring and current business executives. Founded in 2014 in Denver, Women Grow is a for-profit entity that serves as a catalyst for women to influence and succeed in the cannabis industry as the end of marijuana prohibition occurs on a national scale.

Rise Above Social Strategies’ focus on the strategic level sets the agency apart from those that merely conduct social media management. There are so many social media options and Lauren always thinks about the strategic use of resources with a laser focus on high impact strategies. As a result, I consider her a key team member to the fastest-growing networking organization in cannabis.

Lauren turbocharged our Instagram account, growing it to 10,000 highly engaged followers in just 4 months. She built that community from the ground up and we continue to reach new audiences everyday as a result. With Lauren’s guidance, we make a seismic impact on social media at every conference we attend and have dynamic conversations with our supporters everyday.

Training our community on social media best practices has been critical part of Women Grow’s goal to elevate the cannabis industry. There is no other social media professional that I would put in front of our audience, and we continue to receive glowing feedback on Lauren’s trainings.

Jazmin Hupp

Founder and CEO, Women Grow